0015 | Attn: John | Version 1
First of all, I’d like to say thank you for placing your trust in me.
Over the next eight weeks, we’ll work to restore your online store to its position as a benchmark sportswear retailer by completely revising all your website content.
I hope that this proposal, which I’ve carefully prepared, meets all your expectations and that we can achieve our shared goal of returning ACME to its rightful place in the market.
John, you set a clear goal for me: to boost sales at your online sporting goods and apparel store.
As you correctly determined, your previous website content was low-quality, obsolete, limited and created without a strategy in mind.
That’s why I have prepared this financial proposal for you.
Before I develop content for your website, I’ll need to analyse what has been done so far, so we can maintain what’s working and change what isn’t.
I’ll therefore carry out a study of your keywords so we can continue using the ones that are giving you good ranking results. And we’ll try to rank you with more specific, high-value keywords that your competitors aren’t using.
Website content development
Based on my analysis, the content of your website and online store has room for improvement, considering your long history as a sporting goods store.
We’ll completely redo your website with new, up-to-date content that brings in customers. The power of words on a company’s website is far greater than most people think.
For the online store, we’ll focus on your item descriptions, using keywords that rank your products high and search terms used by customers.
Most of the time, changing a website’s content also implies a change in its design. And your case is one of them. But this is a recommendation.
In the table below, you can find the prices I propose. If you have any questions, don’t hesitate to contact me.
|Content writing (blog post)||15||46.15||692.25|
|Landing page creation||3||530.77||1,592.31|
|Creation of infographics||4||1,130.77||4,523.08|
|Review of website content||1||415.38||415.38|
- Content creation for your website and blog
- Development of the marketing plan for your company
- Development, creation and execution of social media strategy
- Crisis resolution and online reputation
From October 2020.
Everything you have read in this proposal.
Custom designs not specified in this price quote
Content creation that has not been agreed upon
Social media management for longer than the time specified in the contract
Hosting management for longer than the contracted time
At the start of each phase, 50% of the amount shall be paid by bank transfer. When each stage is finished, the remaining 50% shall be paid by the same method within 30 days of the invoice date.
When I started working with ACME, I had a big challenge:
Improve all the content in the About Us and What We Do sections of its website, two essential parts of a corporate website.
Increase traffic by 70% during the first month.
In order to increase its organic traffic by 70%, I implemented a new website design and structure, and we completely revised the keywords strategy and focused on the landing pages and blog posts. With these measures, we achieved: